A note about my two-minute business case for Enterprise 2.0
My previous post "The business case for Enterprise 2.0" was by no means intended to be a complete business case for Enterprise 2.0, but rather a two-minute business case for Enterprise 2.0. Something that can be presented on a single slide in a presentation or that can be brought into in any kind of conversation where someone wants to know why they should care about Enterprise 2.0.
By the way, the business case was only half of the post. The other part of it was more of a recipe for success. I am quite convinced that the four ingredients that I listed in the post are essential for any organization that wants to become better at communicating and collaborating.
I would be glad to see someone else taking on the task to refine the two-minute business case, maybe adding or changing something that will make it even clearer and more powerful.
By the way, the business case was only half of the post. The other part of it was more of a recipe for success. I am quite convinced that the four ingredients that I listed in the post are essential for any organization that wants to become better at communicating and collaborating.
I would be glad to see someone else taking on the task to refine the two-minute business case, maybe adding or changing something that will make it even clearer and more powerful.